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Launching the Evergreen Stand Mixer

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In 2024, KitchenAid launched the Evergreen Stand Mixer as part of its Design Series, featuring a stunning walnut wood bowl that brought the beauty of nature into the kitchen. This blend of elegance and performance captivated consumers, exceeding sales expectations and sparking a viral buzz across the internet.

2 Billion Media Impressions  |  Sold out in the first week  |  Surpassed sales targets by 176%

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Multi-Channel Campaign

Including Moment of Purchase Video, Social, and CRM

Social Content

Branded Social Content shared across IG and TikTok

A peek behind the curtain
Mood Boards created for the set design

© 2025  Leah Roszkowski

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